Knowing Where Your On Hold Message Supplier is Makes A Big Difference.
We live in a digital age, able to connect and communicate with anyone, anytime, anywhere. When it comes to time-sensitive marketing information, strategies, and turnaround, location and time zones have a huge impact on your messaging supplier. Why does the company not post it’s location on their site? Where will they be when you need emergency service?
In this time of globalization, the entire world can be your market. However, casting a wide net means you are not going deep enough to catch the big fish. If you need to update your voice response systems, voicemail message recordings, or your on hold marketing message ASAP, then the location of your message supplier matters. Being from the same locale means your message supplier understands your language, can match how you speak, and works at the same time you do!
Marketing is all about consumer psychology, understanding the mind of your potential customers. No one will understand this better than someone who is local! A local phone message provider will understand your target audience better versus one on the other side of the globe. Nuanced aspects of your phone menus, on-hold messages, and voicemail messages all influence how your customers feel about your business.
Every interaction your business has with a customer is an opportunity to leave them with positive feelings. The more they like you, the more likely a customer will purchase your product or service.
Miscommunication is a frustrating setback that creates unnecessary delay. By using a voice message supplier from the same location as you minimizes any chance of miscommunication. Nothing is lost in translation when the company shares the same first language as you. Local dialects change which words are spoken and you do not want your marketing messages to conflict with local dialects; you will create a negative association. By using local voice talent for your phone messaging system, when customers call they will feel right at home interacting with your business. It’s a simple fact that people like those similar to themselves, so when they hear a voice like theirs, they are more likely to do business with you as they have created a positive association between themselves and your business. Check out some samples of our voice talent here.
Another aspect of using a local on-hold message supplier that you might not think about is the equipment. Depending on your phone system, you might require additional equipment to enable messaging on your phone line. With the state of supply chains right now, who knows how long it can take to ship. A local message supplier will ensure that you receive your equipment in a timely manner so you can have a professional phone message playing when your customers call.
There are many benefits to using a local supplier for your phone messaging. A local supplier speaks your language! Nothing will be lost in translation and a local supplier understands the language used in your market and voice talent will match your dialect. Professional talent whom match how your customers speak will create a sense of familiarity with your business, increasing the likelihood they will buy from you. The close proximity will reduce the time you need anything from them, whether it be a phone call, updating your messaging, or delivery of equipment. After all, time is money.
“The real opportunity is to harness the inventive power of the world to locally design and produce solutions to local problems.” – Neil Gershenfeld
Where Is Your On Hold Message Supplier From? -Copyright- On Hold Marketing Inc. 2022