There are so many variables…and so many prices. An on-hold message can cost anywhere from less than $2 a day at onhold.on.ca, to thousands of dollars a year. But beware – a higher cost does not translate into better quality or better service.
Best value for On-Hold recordings should include top audio quality, custom script writing, music and voice options AND affordable prices. The fact is, paying more money does not translate into a better product. It just means you’re dealing with a company looking to increase their profit margins on your dime.
The first question you might want to ask is, “what do I get for my money and what exactly is an on-hold message or program?” Some vendors deem each (30-second) “spot” a message. Others might include 6-10 spots with music interludes in 4 to 8-minute productions. Many programs offer only minor tweaks to the custom script and consider these a new production. So be sure your quote includes fully-customized productions. Read the fine print so you understand exactly what you’ll be getting.
Custom on-hold message pricing is usually based on how often you would like to update your messages (or programs/productions) throughout the year. So the next question is, “how often should I update the messages?” A couple of productions per year may be sufficient. But, for a proactive marketing approach, your business may benefit from quarterly or even monthly updates. It all depends on your audience. How many repeat callers do you get? Do you frequently have new information about your products or services? There is no one-size-fits-all solution, but it’s not complicated either. A good salesperson will be able to help you choose the program that best suits your needs.
Our prices are all-inclusive! For under $600.00 per year, your phone messages will make a great impression when your customers call you. Choose affordable, top-quality phone messages from www.onhold.on.ca! We include professionally scripted custom ads and info messages, top quality voice talent, licensed music, dedicated customer service, and skilled engineering. If you have a VoIP system we will send you properly formatted .wav files; otherwise professional “on hold” playback equipment is included. Whatever your system, we have the solution for the best sound quality and reliability. Don’t fall for a service that has all the bells and whistles you don’t need only to find out later that everything costs extra (kind of like baggage fees and seat selection fees that cost extra when you think your all-inclusive was … well, all-inclusive!).
A great on-hold message can go a long way towards ensuring a positive caller experience, but it doesn’t have to break the bank!
“Price is what you pay. Value is what you get.” – Warren Buffett